Abstract

Structural oversupply pushes fresh agricultural products to the buyer’s market, and the market’s demand for regional public brands of agricultural products is increasing day by day. Based on block chain technology, this paper analyzes the countermeasures for the construction of regional public brand of agricultural products, which is also an effective measure to promote digital economy innovation and accelerate the promotion of digital industrialization..

Details

Title
Research on the regional public brand of agricultural products based on block chain technology—Exploration of digital economy innovation
Author
Meng, Weiwei
Section
Environmental Protection and Governance Innovation Technology Research
Publication year
2021
Publication date
2021
Publisher
EDP Sciences
ISSN
25550403
e-ISSN
22671242
Source type
Conference Paper
Language of publication
English
DOI
https://doi.org/10.1051/e3sconf/202127503064
ProQuest document ID
2577547102
Copyright
© 2021. This work is licensed under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and conditions, you may use this content in accordance with the terms of the License.