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LITTLE BETS
How Breakthrough Ideas Emerge from Small Discoveries
When people see the success of Steve Jobs, Chris Rock and Frank Gehry, they don't usually come to the conclusion that these industry pioneers got to where they are by taking painstaking, methodical steps toward their goals. But in fact, that is exactly how these three and many others) have succeeded in their respective careers. "They have all attained extraordinary success by making a series of little bets," writes Peter Sims in his new book Little Bets.