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Advertising: Chow Mein to Be Reoriented: Packager Cooks Up Sales Recipe for 'Chinese' Dish TV and Newspaper Drive Develops a One-Two Punch

By ROBERT ALDEN

. New York Times (1923-)

; New York, N.Y.. 13 Mar 1960: F12.

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Advertising: Chow Mein to Be Reoriented: Packager Cooks Up Sales Recipe for 'Chinese' Dish TV and Newspaper Drive Develops a One-Two Punch

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