Document Preview Unavailable
Information Processing from Advertisements: Toward an Integrative Framework
Maclnnis, Deborah J; Jaworski, Bernard J. Journal of Marketing Vol. 53, Iss. 4, (Oct 1, 1989): 1.You might have access to this document
-
Try and log in through your institution to see if they have access to the full text.
Log in through your library




