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Organizations Don't Tweet, People Do: A Manager's Guide to the Social Web by Euan Semple. February 2012. ISBN: 978-1-1199-50554. 296 pages. RRP AUD $34.95 / NZD $39.99
An easy book to read thanks to the way Euan has structured the content 'as a collection of ideas'. The 'dip in and jump around chapters' approach allows...