Content area
Abstract
Previous research has established that men and women respond differently to distinctive characteristics of mediated sexual portrayals. The current study experimentally tests a series of predictions derived from both sperm competition, and minimal parental investment perspectives about between- and within-gender responses to content manipulations of sexually explicit videos. Results indicate that men experienced greater post-exposure arousal and less negative affect after viewing sexually explicit videos than did women. Further, men who viewed more explicit sexual depictions tended to report greater post-exposure arousal than those who saw less explicit depictions. No within-gender differences were found for women in terms of content explicitness. Also, regardless of degree of explicitness, women reported lower levels of post-exposure arousal in response to content depicting male ejaculation than content that does not. Men, though expressing greater post-exposure arousal to less explicit content depicting male sexual climax than that which does not, showed no difference in arousal response when they saw more intensely explicit depictions, whether or not male ejaculation was shown. Findings are discussed in terms of their implications for future application of evolutionary theory in studies of mediated sexual content.[PUBLICATION ABSTRACT]