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Abstract
BMO InvestorLine is an online investing service that provides clients with two ways to invest online. Clients can choose from BMO InvestorLine's top ranked Self-Directed service that provides tools to help investors make independent decisions on how to invest. BMO InvestorLine's other service, adviceDirect(TM) provides investors with online advice and investment recommendations for their portfolios. Clients have access to trading, quotes and account information 24 hours a day through a website or Automated Telephone Trading. BMO InvestorLine also provides users with third party research, along with leading edge tools that are informative and easy to use. As an all-in-one investment source, it is a constantly evolving, cost-efficient platform that is fully compatible with tablets.
According to Statistics Canada, the number of Canadians who speak Chinese will more than double by 2031. "With the Chinese-Canadian community continuing to grow, BMO InvestorLine recognizes the need to evolve our services to connect with and cater to an increasingly diverse client base," said Viki Lazaris, CEO, BMO InvestorLine. "The ability to communicate with clients in multiple languages provides a unique and customized user experience that helps enhance our online investing services and strengthen our capacity to meet clients' needs."