New cottage cheese package offers convenience

Abstract

A new, curved package for sour cream and cottage cheese began showing up in Chicago-area grocery stores and other retailers throughout the upper Midwest this year. Though new to the US, the packaging concept was developed and used throughout Europe. Dean Foods, Dallas, is using the package for cultured dairy products sold under the Dean's brand. Dean Foods is also manufacturing cottage cheese, sour cream and dips for the Land O Lakes brand, owned by the dairy cooperative Land O'Lakes, Arden Hills, MN. According to a Dean press release, consumer research verified that the new, curved-bottom packages are convenient for scooping up the product with a spoon, a chip, a vegetable, a cracker, or other ways.