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Regional carrier C Spire Wireless is joining AT&T (NYSE: T) and Verizon Wireless (NYSE: VZ) in offering what is fast becoming an industry standard pricing for shared data plans: C Spire will now offer unlimited voice, texting and 10 GB of shared data for four smartphone lines for $160 per month.
AT&T first introduced that specific pricing in early February and Verizon followed suit in early April. AT&T has been heavily promoting the price point in its advertising--and seemed to benefit, with 625,000 postpaid subscriber net additions in the first quarter.
In addition, C Spire cut the pricing of its lower-tier shared data plans, which also come with unlimited voice and texting. The plans are now just...