Content area
While the trend towards mobile solutions within computers continues, supporting flexibility in terms of the time and location of usage (including the possibility of using/storing computers even with limited space, in unconventional locations or as second screens), the demand for more powerful computers with stronger processors, greater storage capacity, higher resolution screens and quality graphics all support growth.An increased level of connectivity and mobile computing will continue to play the major role in the German consumer electronics market and especially in the market for computers. Not only young people who want to be able to be connected, in touch with friends and peers and stay informed at all times drive sales for mobile devices, but also more and more business people discover the benefits of being mobile. Working from home, the airport or any other given location or situation are not just part of a few freelancers' lives anymore, but became frequent necessities within the fast-paced and highly competitive business world of today. Therefore, devices have to be even more flexible, durable and portable while offering the same, if not better, performance and features.Even though Apple Inc is able to maintain its very strong leading position in the computer market, it is not among the best performing companies anymore. In 2012, Amazon registered rapid growth of about 290% due to its very successful launch of the Kindle Fire in the tablet market, which is a comparably low priced alternative to other tablets in the market, also offering some of the technological benefits of e-readers.The trend towards increased mobility and connectivity is expected to last and even intensify over the forecast period. Main requirements for products in the market will be light weight, compact and flexible designs and long lasting battery power. Ultrabooks and hybrid computers such as tablets with de- and attachable keyboards and a better performance are likely to gain more and more popularity.For more information on the "Computers and Peripherals in Germany" market analysis, see the latest research: Computers and Peripherals in GermanyFollow us on Twitter @CandMResearch
The views expressed in any and all content distributed by Newstex and its re-distributors (collectively, the "Newstex Authoritative Content") are solely those of the respective author(s) and not necessarily the views of Newstex or its re-distributors. Stories from such authors are provided "AS IS," with no warranties, and confer no rights. The material and information provided in Newstex Authoritative Content are for general information only and should not, in any respect, be relied on as professional advice. Newstex Authoritative Content is not "read and approved" before it is posted. Accordingly, neither Newstex nor its re-distributors make any claims, promises or guarantees about the accuracy, completeness, or adequacy of the information contained therein or linked to from such content, nor do they take responsibility for any aspect of such content. The Newstex Authoritative Content shall be construed as author-based content and commentary. Accordingly, no warranties or other guarantees are offered as to the quality of the opinions, commentary or anything else appearing in such Newstex Authoritative Content. Newstex and its re-distributors expressly reserve the right to delete stories at its and their sole discretion.
Copyright Newstex Mar 5, 2015
