Valores e Características Geracionais: Um Estudo em uma Instituição de Ensino Superior

Abstract

This study aimed to diagnose the main features and values of Generation Y. In the course of this article, will be presented the theoretical framework on the theme addressed, the methodology and the results of research conducted with the Generation Y students who attend an educational institution Private higher in the state of São Paulo. The research is characterized as a research-and diagnosis for data collection was used a structured questionnaire with closed questions multiple choice. After applying the questionnaire to 130 students who attend the institution, it can be seen that the values and characteristics stated in theoretical occur in the context of organizations such as the ease of dealing with new technologies; changing jobs, seeking higher pay, instant gratification and pleasure for having more time for yourself; job satisfaction; innovation; Impatience / intolerance; quality of life; determination; disengagement in excess; promotion and career advancement; facility to perform multiple tasks simultaneously; need for constant improvement and continuous development; realization of projects with meaning; gain experience; speed and difficulty of dealing with adversity.