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Startup Insureon has created an online destination for small-business owners to get insurance coverages they need.
From an early age, Insureon CEO Ted Devine experienced the many struggles of a smallbusiness owner. At age 16, he, along with his mother, opened a hockey store in Kalamazoo, Michigan, to help pay for his college expenses.
Over the years-and through several jobs- Devine never forgot the trials of pouring "blood, sweat and tears" into a business and trying to get necessary insurance.The experience drove him to find a way to use technology to ease those pains for small-business owners-what Devine calls the "backbone of America"-and their families.
hi 1997 Jim Cochran, who now serves on Insureon's board, createdTechlnsurance Group- an online destination for small technology firms to buy business insurance. He later...