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HP, Intel Hardware To Power Players' Efforts
MARKETING
HP Inc. and Intel Corp. signed on as sponsors of Blizzard Entertainment Inc.'s Overwatch League, a professional video gaming competition with esports franchises in Boston, London, Los Angeles, Miami-Orlando, New York, San Francisco, Seoul and Shanghai.
Players will use gaming hardware from both tech giants-OMEN by HP gaming PCs and displays powered by Intel Core i7 processors. Intel will also sponsor upcoming Overwatch competitions.
"Multiyear collaborations such as this illustrate the momentum behind the Overwatch League as well as a long-term commitment by us and our partners in what we see as the future of esports," Pete Vlastelica, president and chief executive of Blizzard Entertainment's Major League Gaming division, said in a statement.
Blizzard is based in Irvine; its parent company, Activision Blizzard Inc., is in Santa Monica. "Overwatch" is a first-person, multiplayer futuristic shooter game with 35 million subscribers that's grown into a $1 billion business for Activision Blizzard since its launch about a year ago.
The first season...