No one is always right, including the customer: Comments on "The customer is not always right"

Abstract

Two observations are made about a recent article entitled The Customer is Not Always Right by T. Sorell (1994). Sorell neglects to make an important distinction between unwarranted demands made by individual consumers and unwarranted demands made by organized consumers representing what has come to be called the consumer movement. Sorell's thesis is so obvious that it offers little to the scholarly literature on business ethics.