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EDS names John Clendening to VP, marketing and communications; Ken Smalling takes over for Clendening as director, EDS Enterprise Comms... Robert Sbarra to the position of Vice President, Sales and Marketing for Manchester Technologies, Inc. He'll report to Barry R. Steinberg, President/CEO...Joining Applied Materials, a San Francisco-based PR agency: Forrest Anderson, as VP-research and analytics; Dan Enright, as VP-marketing and business development and Jim Hock as director of technology policy communications... Julie DiCarlo has been promoted to Senior VP of Fleishman-Hillard Boston... David Kessler, Dean of the Yale University School of Medicine and former FDA Commissioner, has joined Fleishman- Hillard's International Advisory Board...Francisco Castillo has been named PR Manager of Creative Civilization - An Aguilar/Girard Agency...Jerome Espy is promoted to account supervisor at Marx Layne & Co., a full service marketing and PR agency... Gisele Seto has been named Senior Account Executive at Verrecchia Group Communications...Mason Tolman, former senior VP for Young & Rubicam's flagship New York City office, has been named VP-Sawchuk, Brown Associates and will head the firm's new marketing division.