Content area
Abstract
Big data has been widely discussed for several years. However, whether the implementation of big data really bring in observable benefits on firm performance remains a critical issue for the top management team. In this study, we investigate the association between big data implementation and the corresponding financial performance, productivity, and market value. Our results demonstrate that big data implementation is positively related to an improvement in financial performance and the market value but such effect is not stronger for first movers. Implications are discussed.
Details
Title
Initial Evidence on the Impact of Big Data Implementation on Firm Performance
Author
Cheng-Kui, Huang 1 ; Wang Tawei 2
; Huang Tzu-Yen 1
1 National Chung Cheng University, Department of Business Administration, Chia-Yi, Taiwan (GRID:grid.412047.4) (ISNI:0000 0004 0532 3650)
2 DePaul University, School of Accountancy and MIS, Chicago, USA (GRID:grid.254920.8) (ISNI:0000 0001 0707 2013)
; Huang Tzu-Yen 1 1 National Chung Cheng University, Department of Business Administration, Chia-Yi, Taiwan (GRID:grid.412047.4) (ISNI:0000 0004 0532 3650)
2 DePaul University, School of Accountancy and MIS, Chicago, USA (GRID:grid.254920.8) (ISNI:0000 0001 0707 2013)
Pages
475-487
Publication year
2020
Publication date
Apr 2020
ISSN
13873326
e-ISSN
15729419
Source type
Scholarly Journal
Language of publication
English
ProQuest document ID
2065624993
Copyright
© Springer Science+Business Media, LLC, part of Springer Nature 2018.