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Demand for Tactical Products Goes Beyond Lighting, Igniting a New Brand-Extension Triple Duel
BELL+HOWELL TACGLASSES
Main Offer: $19.99 for a pair
Bonus: Free shipping
Starring: Nick Bolton
Marketer: Emson Inc.
Website: www.TryTacGlasses.com
HD VISION SPECIAL OPS
Main Offer: $19.99 for a pair
Bonus: Night Ops (free)
Starring: Kris "Tanto" Paronto
Marketer: Ideavillage Products
Website: www.HDSpecialOps.com
ATOMIC BEAM BATTLE VISION
Main Offer: $19.99 w/case, free shipping
Bonus: Double the offer (just pay a separate fee)
Starring: Hunter Ellis
Marketer: TELEBrands
Website: www.BuyBattleVision.com
About a decade ago, détente defined the DRTV industry. There was an unspoken policy that if a player discovered a hit, none of its major rivals would stoop to the behavior that had once produced the deplorable "knockoff." During this honorable age, I often...