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The Great Elk Company has released Version 8.0 of its Visual Elk CRM solution. Version 8.0 is designed to provide multinational businesses with a single, enterprisewide solution to manage and integrate all traditional sales, marketing and customer service functions.
Visual Elk's architecture allows companies to rapidly configure the system to meet immediate business requirements, and subsequently modify the solution to adapt to changing needs. According to Great Elk, the software's inherent flexibility virtually eliminates the negative effects of "Technology Drag," a term coined by Great Elk to describe the inability of computer systems to react in a timely manner to new business initiatives.