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Private label foods are riding a phenomenal growth wave and are becoming increasingly important tools for retailer differentiation. Retailers and suppliers that plan carefully in terms of new items, promotions and marketing initiatives are sure to get more than their share of the growing private label pie in the year to come.
And ECRM, a Solon, Ohiobased provider of business solutions (integrating process, vision and technology) certainly can help here through its annual Private Brand Foods Efficient Program Planning Session (EPPS). Slated for April 11 through April 14 at the Hyatt Regency Grand Cypress in Orlando, the event will feature scheduled 20-minute one-on-one planning sessions in private meeting rooms between private label suppliers and key retail grocery decision-makers.
Also planned for this year's event is...