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Back in March 2001, the supreme courts in Tokyo and Osaka handled down separate decisions allowing retailers to market pre-owned game software. This development has manifest itself in heightened competition between used and new game software and has fostered an increase in the number of shops that handle used games in Japan.
Culture Convenience Club, for example, capitalized on the new business opportunity, launching sales of used games its Tsutaya chain of music and software rental stores in October in Sendai. The company expects the number of participating locations to rise to about 100 by the...