Content area
Full text
At last] Access to market research for the rest of us--the ones who can't afford the high quality but high-priced services, such as Market Analysis and Information Database Inc.'s premier database of online consulting reports. Profound, a subsidiary of M.A.I.D., now offers a database targeted to anyone who needs transaction-priced business intelligence. At $19.95 a month plus per-document charges, and with point-and-click software that streamlines searching and downloading or printing, Profound is a valuable addition to the business researchers arsenal.
Profound offers a variety of information sources: online consulting reports, which can be purchased in full or a la carte (at $10 or $20 per one- or two-page section); full-text articles and press releases; news wires; briefing papers on companies, markets, and countries; and financial tables including stock prices, futures prices, and foreign exchange quotes. Profound's search software is easy to use; however, with no written documentation and meager online help screens, it was very...