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Business in Action - 'The Business of Business', Andrew Gillespie, Hodder & Stoughton, 2002, paperback, 235 pages, £9.99, ISBN: 0-340-84820-0, Tel. 01235 827720
This book sets itself the near impossible aim of wanting to make students 'learn about, think about and even fall in love with business' by making them 'passionate about business and eager to learn and study more.' Modesty of ambition is consequently not a fault to be laid at the door of the author. The book does, in fact, succeed in making business interesting by supplying readers with a plethora of business tales, told in a fast moving style and keeping them wanting to know what will happen next!
The book does not aim to be a text book in the traditional sense and indeed its lack of detail and discussion in key areas demonstrates this, eg a section...