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SURE, your company is on the Web, but is it WAPed?
ABC News is. So are Yahoo and Bloomberg.
These companies are early movers in what will soon be a stampede of Web content providers wanting to make sure their information remains intelligible when squeezed onto the small screens of mobile phones, personal digital assistants and other wireless devices.
The great news for digital economy strategists is that almost all of the
world's major players in the wireless market have agreed on an open standard for configuring and transmitting information. The set of technical specifications, known as the Wireless Application Protocol, or WAP, guides the wireless-phone manufacturers, network operators,...