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SYRACUSE - When Eva Higgins puts her mind to something, it gets done fast. In late April/early May of this year, the entrepreneur decided to start her own retail business. By June, the lease was signed. On Aug. 1, Eva's Boutique opened its doors to the public.
"Women come in and say, 'Thank God you're here,"' Higgins, sole owner, says. "I've gotten a lot of positive feedback."
Eva's Boutique, located at 266 W. Jefferson St. in Armory Square, offers elegant fashions to women ages 13 and up. Higgins says she is trying to draw in women of all ages with a variety of designers such as Siasia, Kay Unger, Laundry, Montage, and Avanti. "I'm really looking forward to the college kids coming back," she adds.
Though not all the clothes are targeted at them, Higgins, 51, has found one underserved niche. Higgins says she kept hearing women her age...