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Abstract

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This comparative study examined the Internet and Web technologies used on the Fortune 500 and Inc. 500 corporate Web sites. Data were collected from two randomly selected sample groups: 216 Fortune 500 corporate sites and 206 Inc. 500 corporate sites. The findings indicated that both the Fortune 500 and Inc. 500 corporate Web sites used html, JavaScript, css, asp, VBScript, gif pictures, jpg pictures, and email more frequently than other technologies for their home pages, public and investor relations, information search, B2C, B2B, career, and contact-us sites. Xml and aspx were identified on just a few sites. Both groups demonstrated the efficient and effective use of their selected Web programming technologies, graphics, and multimedia. The significant differences between the two groups indicate that the Fortune 500 tend to accept advanced and emerging technologies, whereas the Inc. 500 prefer to use mature and easy-to-use technologies. [PUBLICATION ABSTRACT]

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Key topics
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Corporation;
Website;
Multimedia;
World Wide Web;
Fortune 500;
Web development
ERIC Subject
Comparative Analysis;
Sampling;
Literature Reviews;
Electronic Libraries;
Data Collection;
Inferences;
Likert Scales;
Usability;
Computer Oriented Programs;
Internet;
Research Assistants;
Definitions;
Research Methodology;
Reading Ability;
Research Problems
Subject
Studies;
Comparative analysis;
Web site design;
Information technology;
Internet;
Electronic commerce;
Use statistics;
User interface;
Usability;
Competitive advantage;
Curricula;
Content analysis;
Data collection;
Likert scale;
Websites;
Shopping
Business indexing term
Classification
9130: Experiment/theoretical treatment
5250: Telecommunications systems & Internet communications
45411: Electronic Shopping and Mail-Order Houses
Title
COMPARATIVE ANALYSIS OF TECHNOLOGIES USED ON FORTUNE 500 AND INC. 500 CORPORATE WEB SITES
Author
Zhao, Jensen J; Zhao, Sherry Y
Publication title
Information Technology, Learning, and Performance Journal; Morehead
Volume
22
Issue
2
Pages
41-50
Number of pages
10
Publication year
2004
Publication date
Fall 2004
Publisher
Organizational Systems Research Association
Place of publication
Morehead
Country of publication
United States
Publication subject
Computers--Computer Systems, Business And Economics--Office Equipment And Services
ISSN
15351556
Source type
Scholarly Journal
Language of publication
English
Document type
Feature
Document feature
Illustrations; Tables; References
ProQuest document ID
219838728
Document URL
https://www.proquest.com/scholarly-journals/comparative-analysis-technologies-used-on-fortune/docview/219838728/se-2?accountid=208611
Copyright
Copyright Organizational Systems Research Association Fall 2004
Last updated
2026-01-13
Database
ProQuest One Academic