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Pursues new opportunities in Internet and interactive TV
Although it comes to NAB with several improvements to its broadcast graphics and routing products, Chyron is clearly more excited about potential business in interactive TV and the Internet.
At the company's NAB press conference Sunday, Chyron executives spent far more time talking about the interactive graphics applications they're developing with Microsoft and RespondTV than on new features in Chyron's Aprisa graphics line or ProBel's family of routers.
"Convergence is giving rise to many different delivery mechanisms," said Chyron CEO Roger Henderson, who explained that the "mediacast" market Chyron is trying to serve can include everything from HDTV to...