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CULTURE SHOCK IS OFTEN THE BIGGEST
OBSTACLE TO GETTING CUSTOMERS TO invest in E-business.
While most comparties know they need to establish a Web presence, many are not willing to make investments or change underlying business model to adapt to the Internet economy, said technology and solution providers attending the eBusiness Conference and Expo held here last week.
E-commerce efforts hit roadblocks because of a lack of leadership and accountability among management teams, said Cisco Systems Inc. Chief Information Officer Peter Solvik.
"Technical challenges don't tend to be the biggest challenges for companies undergoing an Internet transformation. It tends to be cultural and leadership. Technology without strategy, without the leadership, without the direction, without the accountability, leaves you all dressed up with no place to go, " Solvik said.
"We know of companies in our industry that...