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CARGO IS ENCOURAGING CONSUMERS TO PLANT one - one them.
The indie cosmetics firm is readying its launch of PlantLove, a 12-item lipstick range with what company founder Hana Zalzal claims is the industry's first 100 percent biodegradable packaging, made from polylactic acid, a polymer made from corn that also is said to be a greenhouse gas-neutral polymer.
"Two years ago, I was looking at our lipstick case, and asked myself how I could make it better," said Zalzal. "A formulation change was the obvious answer, but I also wanted to improve the packaging - and I thought it would be great if it was biodegradable...