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We come to see ourselves differently as we catch sight of our images in the mirror of the machine. Over a decade ago, when I first called the computer a "second self" (1984), these identity-- transforming relationships were most usually one,on-one, a person alone with a machine.1 This is no longer the case, A rapidly expanding system of networks, collectively known as the Internet, links millions of people together in new spaces that are changing the way we think, the nature of our sexuality, the form of our communities, our very identities. In cyberspace, we are learning to live in virtual worlds. We may find ourselves alone as we navigate virtual oceans, unravel virtual mysteries, and engineer virtual skyscrapers. But increasingly, when we step through the looking glass, other people are there as well.
Over the past decade, I have been engaged in the ethnographic and clinical study of how people negotiate the virtual and the "real" as they represent themselves on computer screens linked through the Internet. For many people, such experiences challenge what they have traditionally called "identity," which they are moved to recast in terms of multiple windows and parallel lives. Online life is not the only factor that is pushing them in this direction; there is no simple sense in which computers are causing a shift in notions of identity. It is, rather, that today's life on the screen dramatizes and concretizes a range of cultural trends that encourage us to think of identity in terms of multiplicity and flexibility.
Virtual Personae
In this essay, I focus on one key element of online life and its impact on identity: the creation and projection of constructed personae into virtual space. In cyberspace, it is well known, one's body can be represented by one's own textual description: The obese can be slender, the beautiful plain. The fact that self-presentation is written in text means that there is time to reflect upon and edit one's "composition," which makes it easier for the shy to be outgoing, the "nerdy" sophisticated. The relative anonymity of life on the screen-one has the choice of being known only by one's chosen "handle" or online name-gives people the chance to express often unexplored aspects of the self. Additionally, multiple...





