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The first-ever FarmCon 2020 took place in Kansas City on Jan. 15-16 and focused on a challenge for row crop farmers: “How can we bring modern innovation to agriculture in new ways?”
FarmCon, the brainchild of Farm Direction CEO Kevin Van Trump, focused less on improving yields and more on improving management strategies. Van Trump, author of The Van Trump Report, organized a diverse group of speakers across numerous industries to share insights on how to be prepared to adapt to any obstacle a business may face – from low commodity prices to shifting consumer preferences.
1. Execution drives innovation, but distractions can hinder progress
Andy Bailey, a certified Petra Coach and serial entrepreneur, engaged the audience in exercises to improve focus. Investing time to discover the “why” behind one’s passion helps to better prioritize and execute actions that move closer towards accomplishing goals.
Bailey also stressed the importance of taking time each day to pursue activities outside work not only for enjoyment, but to...