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Unbranded Vs. Branded Direct-to-consumer Advertising (DTCA) Using Social Media Influencers: Examining the Effects of Message Type and Disclosure
Unbranded Vs. Branded Direct-to-consumer Advertising (DTCA) Using Social Media Influencers: Examining the Effects of Message Type and DisclosureDarmawan, Ida Kurniati.
University of Minnesota ProQuest Dissertations & Theses, 2020. 27993427.





