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NEW YORK and MUMBAI, India, Sept. 23, 2020 /PRNewswire/ -- Tata Consultancy Services (TCS) (BSE: 532540, NSE: TCS), a leading global IT services, consulting and business solutions organization, announced that its unified commerce platform, TCS OmniStore™, has won the Interactive Customer Experience (ICX) Association Elevate Award for Best Omnichannel ICX.
The ICX Association Elevate Awards are given annually to recognize achievements in engaging customer experiences. TCS OmniStore was recognized for using interactive technologies to create transcendent brand experiences that captivate and engage customers across multiple channels, such as mobile, web, and in-store.
Part of the TCS Algo Retail™ suite, TCS OmniStore, provides a unified experience of carts, wish lists, promotions and orders, with connected context between online and store; brings customers, products, and associates together; and creates digital experiential hubs. Powered by a headless commerce architecture, it helps businesses cater to evolving touchpoints by building new services and apps quickly without worrying about channel constraints.
TCS OmniStore helps retailers contextually bind scenarios, processes, data and insights on to a single platform, thereby increasing checkout speed by 5 times and sales by...