Content area
Full text
Dive Brief:
* Sam's Club's app recorded nearly twice as many downloads in 2020 as its closest club competitor, Costco, according to data from Apptopia. Sam’s Club racked up about 9.6 million downloads during the year, while Costco saw users add its app to their devices 4.9 million times. BJ’s Wholesale Club was third, with 3.1 million downloads.
* Sam’s Club also generated the highest percentage of positive app reviews among the three retailers, the data analysis firm reported in a blog post. More than 77% of reviews for Sam’s Club’s app were positive, while approximately 72% of reviews for BJ’s app fell into that category. Conversely, reviewers gave positive grades to Costco’s app only about 27% of the time.
* Costco’s app lagged behind Sam's Club's in download volume...