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Abstract
Nowadays, more than ever, plastic waste becomes a major problem for almost every nation in the world, including Indonesia. Creative solutions are needed to be the answer to overcome this urgent issue. Although there have been many attempts to create better waste management, these ongoing efforts are still far from the expectation. Therefore, every sector needs to collaborate to be part of the solution, including the education sector. The young generation is fertile ground for the birth of innovative ways to reduce plastic waste. This research aims to show that everything, even things as old as historical artifacts, can be a source of inspiration to overcome the plastic waste problem in Indonesia. However, an appropriate skill set is needed to extract this local content and make it suitable for the current digital society. This qualitative research is conducted through a case study using lateral thinking mode to prove that all things can be the source of inspiration to generate ideas. We can conclude that ideas can come from anywhere in the form of anything. Even though historical artifacts come from a long time ago, and even some have been around for hundreds of years, they possess unique local ingenious capacities.
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Details
1 New Media Program, Visual Communication Design Department, School of Design, Bina Nusantara University, Jakarta, Indonesia 11480
2 Creative Advertising Program, Visual Communication Design Department, School of Design, Bina Nusantara University, Jakarta, Indonesia 11480