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Speaking at Singapore’s ATF, Erika North outlined ambitious plans to push into a region that is fast becoming ground zero in the global streaming wars.
Erika North, Amazon Prime Video director, local originals APAC, has announced that the global streamer is planning to make a big push into Southeast Asia, expanding on its existing activity in Japan, India and Australia, and is seeking local-language projects to build out its slate.
“Today is a particularly exciting moment at Amazon Prime Video in that we are going to be expanding into Southeast Asia,” said North, speaking at the on-going Asia TV Forum & Market (ATF, December 1-3).
“We’re thrilled to announce that we’re truly open for business, and as in other parts of the region, will be partnering with top local talents to find stories, opportunities to tell those stories, and to amplify them across 200 million members on Prime...