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KEYWORDS
Cross-border E-commerce, Government regulation, Small Cross-border E-commerce
ABSTRACT
Cross-border e-commerce has become the driving force contributing to China's foreign trade growth under the background of "Belt and Road Initiative" and free trade zones strategy. China's rapid development of cross-border e-commerce not only speeded up Chinese foreign trade transformation, but also raises a series of demands and challenges on the current government management system, especially in small Cross-border E-commerce trend. China's current management system, policies, regulations and existing business environment conditions are far from meeting the demand of actual development. On the basis of analyzing the Chinese cross-border e-commerce development status and the exiting problems, countermeasures will be proposed to promote the sustainable development of cross-border e-commerce in this paper.
1 Introduction
The definition of Cross-border e-commerce refers to the e-trading activities, such as e-exhibition, e-negotiations, e-transaction and so on among entities from different territories, the delivery is done through cross-border express. Because import and export business is often involved in international payment settlement, customs clearance, international cargo transport and insurance, coupled with the necessary security and risk control requirements, foreign trade enterprises tend to advertise and communicate on line, while the import and export business are usually done offline, it is also the biggest difference between cross-border trading and domestic trading. However, after the global economic crisis in 2008, the large business represented by giant containers are depressed, small Cross-border E-commerce is spreading globally with the rapid development of infrastructure like the Internet, logistics network etc. and the development of modern technologies like mobile Internet, big data, cloud computing etc,
2 The Driving Force of the Global Cross-border E-commerce
2.1 Outstanding advantages attract traditional foreign trade enterprises to reform
In this information age supported by Internet technology, the network development has created a new space with information sharing, collaboration and business activities, Internet has appeared in almost every corner of our life, thus more and more enterprises are considering how to seize the enormous opportunities brought about by cross-border e-commerce. Compared with traditional trade, cross-border e-commerce help enterprises to grasp more trade opportunities, reduce transaction costs and improve trading efficiency by timely global business information obtained from the Internet, convenient communication with foreign customers, and effective integration of internal and external resources. In...