Content area
Full text
Publication: The Heights, , Boston College , Chestnut Hill, MA
Jenny Fleiss, co-founder of Rent the Runway, explained what she calls the “high heel principle,” arguing that young women should take risks and pitch their billion dollar ideas.
“It’s the idea that whatever you do, you’ve got to bring the confidence to that moment,” she said. “You got to be pitching the billion dollar idea. That’s what [designers] want. And women too often, I think, suffer from this lack of confidence.”
The event, hosted by the Council for Women of Boston College, took place on Oct. 12 night in the Yawkey Center. Beyond her involvement with Rent the Runway, Fleiss is also a venture partner at Volition Capital.
Fleiss said she and her classmate Jennifer Hyman created Rent the Runway while at Harvard Business School. Their idea was to create a business that allows women to rent designer clothing for short periods of time at a much cheaper cost...