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The computers and peripherals category is set to record slower retail volume growth in 2014 than 2013. A shift in consumer preference across computers and peripherals, such as from desktops to laptops and netbooks to tablets, impeded the overall retail volume growth of computers and peripherals in 2014. Consumers' hectic lifestyles also increasingly saw demand shift to portable computers that are compact, convenient for on-the-go usage and easy to connect to the internet.Computers and peripherals in Thailand posted an outstanding performance in both volume and retail current value terms in 2013, thanks to the aggressive movement of tablets and other portable computers. Retail volume sales of desktops and netbooks continued to see a negative performance, whereas laptops maintained its positive trend. Tablets saw aggressive competition between international and domestic brands. Thai consumers responded very well to the launch of new gadgets, particularly in...