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The Sunday Telegraph has teamed up with younoodle.com, the social media site for start-ups, to throw a spotlight on some of the next generation of entrepreneurs emerging from Britain's universities
Imagine a Facebook and YouTube for amateur- and semi-professional sports clubs that will track each player's on-field career and enable professional club scouts spot the next David Beckham or Jonny Wilkinson. This is what Pitchero.com promises.
The Leeds-based start-up is the brainchild of Mark Fletcher, 23, and Jon Milsom, 22, who worked on the idea during their final year at university and launched a trial version of the site in February.
More than 60 football, rugby union and rugby league clubs across the country from Wakefield FC to Aldwinians RUFC have already signed up to use the trial version of the slick, free website and have begun populating their pages with match reports, videos and photographs. It's a solid start and with the next phase of the roll-out is scheduled for next month, Fletcher and Milsom are full of confidence.
But the past 10 months have been a bit of a blur for the entrepreneurial pair.
Working 80-hour weeks, Fletcher says his social life has all but disappeared. "It's pretty intense. We are white and pasty from sitting in front of screens," he says.
When he does get out and young women ask him what he's been up to, the once quick-thinking rugby scrum-half's mind goes blank and he has to say...