Inclusive Vogue: Exploring the Demand for Body Diversity in the Fashion and Modeling World

Abstract

This dissertation explored the impact of body underrepresentation in the fashion and modeling industries on women of color (WOC) in the United States. Drawing on narratives highlighting women’s lived experiences, the study investigated how fashion model selection, sizing policies, and marketing strategies influence their self-efficacy and body image perceptions. Utilizing an intersectional framework, this research acknowledges the intersecting layers of identity and discrimination, thereby shaping experiences of exclusion and representation in these industries. This inquiry aimed to critically examine the fashion and modeling sectors’ systemic flaws through a phenomenological and qualitative approach rather than merely critique these industries. The results produced actionable recommendations to enhance body diversity, improve brand inclusivity, and stimulate economic progress. They reinforce the need to understand the broader implications of reduced body image perception and acceptance, mainly focusing on the resultant mental health issues, such as diminished self-esteem and confidence. This research underscores the need for a more inclusive and accepting fashion industry by illuminating the complex relationship between societal beauty standards and individual self-perception.