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The IT market growth trend is forecast to decelerate slightly in Peru in 2025 after the market experienced a rebound effect in 2024 following the mass protests that hit performance in 2023. The medium-term outlook is for sustained growth in IT demand due to investments being made in the private and public sectors to increase digital intensity. The public cloud market is a key growth centre as levels of infrastructure and software adoption rise, and investments in cloud services and data centres will lay the foundations for medium-term growth. There is also the potential for advances in AI to be a positive factor accelerating digital transformation if the technology raises capacity and lowers costs for software integration projects.