MOTIVES AND TECHNIQUES OF APPLYING CREATIVE ACCOUNTING IN THE MANIPULATION OF FINANCIAL INFORMATION

Abstract

Creative accounting no longer has the same definition or application as it used to. Over time, creative accounting took on elements of manipulative accounting. At the same time, creativity with the technique of flexible and fair presentation of financial statements in accounting frameworks came out of the same framework in an uncontrolled desire to falsely present the financial situation. The original creativity took on the characteristics of manipulativeness, which in turn became synonymous with falsifying financial statements. To what extent financiers are aware of the presence of creative accounting in practice today, how it is applied, what are the motives for its application and how do they evaluate the application of creative accounting from a personal aspect, do they approach it with a margin of creativity or manipulativeness, are questions that received an answer through the conducted empirical research. On a sample of 181 respondents, the motives and techniques of applying creative accounting are clearly revealed, the issue of its marginality with regulatory frameworks is defined, and a correlation between motives and techniques of application in practice is clearly established from the perspective of financial workers. The basis for data collection was a survey questionnaire, while the results were processed and hypotheses proved using the SPSS statistical package.