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We study the sample complexity of quantum hypothesis testing, wherein the goal is to determine the minimum number of samples needed to reach a desired error probability. We characterize the sample complexity of binary quantum hypothesis testing in the symmetric and asymmetric settings, and we provide bounds on the sample complexity of multiple quantum hypothesis testing. The final part of our paper outlines and reviews how sample complexity of quantum hypothesis testing is relevant to a broad swathe of research areas and can enhance understanding of many fundamental concepts, including quantum algorithms for simulation and search, quantum learning and classification, and foundations of quantum mechanics. As such, we view our paper as an invitation to researchers coming from different communities to study and contribute to the problem of sample complexity of quantum hypothesis testing, and we outline a number of open directions for future research.