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Yotta Data Services enters media-tech with Urja & Sudarshan, cloud-native platforms on sovereign infrastructure for high-performance content rendering & streaming.
Yotta Data Services, one of India's leading sovereign AI, sovereign cloud infrastructure and platform services provider, today announced its foray into the media and entertainment technology space with the launch of Urja and Sudarshan-two enterprise-grade, cloud-native platforms built for India's Media and Entertainment industry and other sectors with a substantial focus on content. The platforms will be hosted on Yotta's sovereign, hyperscale cloud infrastructure, ensuring low latency, data privacy and security.
The Indian media and content industry is experiencing a profound shift, fueled by changing audience consumption habits, the challenge of capturing and retaining viewer attention, and the increasing use of digital innovations to navigate cost pressures and enhance monetization. Yotta's foray into the media and technology sector positions content platforms on an accelerated path toward digital transformation. Accessible via a web-interface and apps, Yotta's platforms support the entire media creation and distribution journey-from CGI rendering, video production, media storage, distribution, and monetization-of varied types of content. It allows users to choose a pay-as-you-use model for access to high-performance processing and storage capacity.
Leadership on India's New Media Ecosystem
Announcing the launch, Sunil Gupta, Co-Founder,...




