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Full Text
Scholarly Journal

The effects of personalized recommendations on perceived switching costs: The mediation roles of customer satisfaction and habits

Xu, Li

; Sun, Yide

; Hsu, Yuan-Teng

; Chiu, Ya-Ling

. Electronic Markets

; Heidelberg Vol. 35, Iss. 1, (Dec 2025): 80. DOI:10.1007/s12525-025-00829-0

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