How 3 retailers are upgrading meal bundles

Abstract

Guests know exactly what they’re getting: quality food at a great price,” Santini said. Breakfast sandwiches are frequently purchased with coffee and energy drinks, so those items offer a natural tie-in. Philip Santini Senior director of food service and bar strategy for Rutter’s Branded bundles or deals are a great opportunity to leverage the CPG partner relationships that a c-store brand have spent years building, or to forge new ones, advised Mike Kostyo, vice president of food industry strategic consulting firm Menu Matters.