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The most unique thing about human beings is this: We are creatures who long to matter.
That’s according to Rebecca Newberger Goldstein, the philosopher and author of a new book called The Mattering Instinct. If you’ve ever wondered why we humans are so singularly obsessed with discovering the meaning of life, this book — and her ideas — are for you.
Goldstein presents an evolutionary explanation that starts off with a law of physics: the law of entropy, which basically says that things naturally tend toward disorder and destruction over time. All biological creatures need to devote a huge amount of energy and attention to resisting entropy — to surviving. But humans also have a special ability to self-reflect, and we can’t help but notice that we ultimately devote the vast majority of our attention to ourselves. To our own thriving, not the thriving of others. And so we feel the need to somehow justify that.
This, Goldstein says, is why we developed the “mattering instinct” — the drive that pushes us to find a “mattering project” that makes our lives feel purposeful and worthy. Goldstein sketches out four main ways people try to do that.
Some are transcenders, who seek to matter to a transcendent presence like God. Others are socializers, who find purpose in helping and mattering to other people. Then there are heroic strivers, who push themselves to achieve excellence in the domain that matters to them, whether it’s intellectual, artistic, athletic, or moral. And finally, there are competitors, who focus on mattering more than others.
In the newest installment of my Your Mileage May Vary advice column, I suggested that Goldstein’s “mattering map” (see below) can be a useful tool for anyone who’s worried that AI may soon replace them in an arena where they find meaning, like their career. Locating ourselves on the map can help us each think afresh about which of the four categories makes us feel a sense of purpose, so we can consider additional types of work that could form a satisfying mattering project for us in the future.
I was curious about how Goldstein is thinking about automation-induced joblessness, what she’d do if her own work gets automated, and whether she thinks we’re in...




