uPlaya and MTV Present the Music Universe Talent Search: Hit Song Science(TM) Technology Utilized to Identify Next Generation of Music Stars

Abstract

"MTV's track record for launching the careers of talented artists fits well with uPlaya's mission to help new artists get discovered," said David Meredith, CEO of uPlaya. "The editorial evaluation and coverage from MTV for the winner provides the perfect complement to the promotional tools an artist gets by joining uPlaya."