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Unilever's Ragu line of pasta sauces is conducting a contest targeting moms, as well as a digital campaign to promote it. The effort, launched March 1, runs through August.
The "Recipe for a Good Start" contest, starring actress and mother Molly Ringwald, encourages moms to share their favorite recipes for "giving kids a good start in life" at Recipeforagoodstart.com. Moms who enter are asked for both a food recipe and an "emotional recipe."
To enter the contest, consumers must give their e-mail...