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Give us a quack, Jack.
Why? Because if it looks like infomercials (i.e., looks like a duck) and it sounds like infomercials (i.e., quacks like a duck), then "The Morning Blend" must be ... a duck. One that KTNV-TV, Channel 13 hopes will blossom into a golden goose. Can they push their duck-luck too far?
Exceedingly chipper Dao Vu and Vegas DJ Shawn Tempesta host eager advertisers on the 9-10 a.m. "Blend," expanding a franchise of KTNV's owner, Journal Broadcast Group. Versions already air on its stations in four other cities, individually tailored to each market, with separate hosts.
Produced by the creative services department with a morning-show sheen, "Blend" emphasizes beauty, finance, health and home segments, ID'd as ad-sponsored by on-screen graphics. (Community and nonprofit groups appear for free.) Newsy nuggets are sprinkled throughout the hour to...